Video Script Copywriting That Makes The Cut
As a video script copywriter, I specialise in writing scripts for promotional and explainer videos. I also write video scripts for online training courses.
Video Script Copywriting
I write video scripts for promotional videos, presentations, TV and radio adverts. Normally script writing requires a minimalist approach, capturing the essence of a brand using few words and all within a certain time limit. Creating a concise script normally means writing in short sentences and using simple language. It’s important to bear in mind that your audience won’t necessarily understand your industry jargon.
What My Clients Say...
‘If you ‘re looking for a copywriter that respects the client’s assignment without compromising his own expertise as a writer, don’t look any further. We needed a copywriter to smoothen a voiceover text for a technical offshore client. It was a great experience workingwith Jamie and the Brand New Copy team. They can simplify complex, technical language, so that everybody understands. The message really came across clearly. They’re quick and it won’t cost you an arm and a leg. Last but not least, they’re friendly. Jamie knows what he’s doing, when it comes to writing for video.
Stefan Wittekamp, Scheef Idee Producties
‘I’ve been working with Jamie for the past month. During that time, he has edited my script for an online tutorial video which is an entirely new project. In addition, Jamie has written an amazing script for my explainer video. He has quickly grasped the content that I have needed. He has used clever wording to enhance the information quality and has met the deadlines that he has set. I wouldn’t hesitate to hire him for future work.’
How My Video Script Copywriting Service Can Help
People love a good story and figures suggest that they engage audiences more than traditional sales copy. Whether you’re looking to voice a character in a promotional video or create narration for a TV advert, I can help.
I provide video script copywriting services to clients in a range of industries including:
68 Scripts for a Series of Short Films for the Offshore Achievement Awards
I was asked by creative agency Mearns & Gill to assist in writing scripts for the 2015 and 2016 Scottish Offshore Achievement Awards. The event, which has been running for the last 25 years, is managed by Mearns & Gill and has a shortlist of candidates over several award categories.
47 Course Modules Written for My Trading Skills Educational Platform
Over the course of one year, I worked with financial trading platform My Trading Skills. I was responsible for writing 47 voiceover scripts for the platform’s educational course content. The client was delighted with our work and the course is now live.
25 Short Training Courses and an Explainer Video for Tots in Sport
I was approached by child sports development specialists Tots in Sport, to write a series of scripts for their sports development course. In addition to writing 25 short training courses, I wrote a 2-minute explainer video in addition to helping with the company’s website copy.
4 Video Scripts for Marketing Agency, Codarity
Codarity asked me to write 4 video scripts for their various marketing services, including SEO, website design and PPC. The client was delighted with the final scripts and the videos are now live on the Codarity website.
A Promotional Video for the Royal Atlantis Residence, Dubai
I was asked by Travel Fresh Ltd to write a video script to promote a brand new luxury residence in Dubai on behalf of commercial property consultants, Knight Frank. The final video included testimonials from leading designers, architects and chefs, including Gordon Ramsay.
A Radio Script, Video Script and Campaign Taglines for Property Website ASPC
I was asked by creative marketing agency Mearns & Gill to assist with some copywriting projects for their client, ASPC. These projects included writing a radio script, a video script for an internal event and taglines for a new campaign.
An Audio Interview and Transcription for John Clark Motor Group
I was asked by London content marketing agency Seven to interview Alan McIntosh, Group Finance Director of John Clark Motor Group for Grant Thornton, chartered accountants. This project was a collaboration between Seven, Brand New Copy and Graham Dargie, a commercial photographer based in Aberdeen.
2 Explainer Video Scripts for Vidahost
I was asked by marketing agency Unramble to write two explainer video scripts for cloud hosting provider Vidahost. Each script had to be 2 minutes in length and clearly explain the service on offer. As the visuals were based on the copy, we also had to consider what metaphors would lend themselves to animation.
A Series of Data Science Video Scripts for IHS Markit
IHS Markit asked me to write seven video scripts, explaining data science to their B2B audience. Each video was used to promote their data science tools, explaining their benefits and features. The client was very happy with the final scripts, which are now being used as part of IHS Markit’s marketing.
Explainer Video Script Written for Vryhoff, Oil Field Equipment Supplier
I was asked by graphic designer Stefan Wittekamp, from Scheef Idee Producties, to write a 4-minute video script for his client Vryhoff’s new product. Working closely with Stefan, I wrote a video script that took complex, technical information and made it simple and easy-to-understand.
Promotional Video Script for Flight Delay Compo
I was approached by a flight delay compensation company to create an engaging script for their promotional video, to be displayed on their homepage. The brief was to outline the services that the company offer, while keeping the viewers’ interest. The final video has a strong call to action for customers to make contact through the company’s website.
How I Work
I work hand-in-hand with graphic designers, photographers and filmmakers to create visually persuasive products with strong calls to action. Hire me as your freelance video script copywriter and your final product will benefit from:
- Properly researched content
- Engaging narration and dialogue
- A strong call to action
- Well developed branding
How Much Does Video Script Copywriting Cost?
I believe in being as up-front as possible when it comes to pricing. My day rate is £450 and we provide a price per video script, so you’ll know exactly how much the work will cost up front. Some of the factors that I consider when pricing for video script copywriting include:
- The length of the video script
- How much research is involved
- Whether tone of voice guidelines are required
- How many revisions are needed
- The project deadline
To provide some context, I typically charge from £300 to write a two-minute video script from scratch. I offer three rounds of revisions per script, however, we always aim to please and are usually happy to make additional tweaks at no extra cost until you’re happy with the copy.
My prices include all ongoing correspondence with the client, editing, proofreading and amendments. For larger projects, I’d send over the scripts in small batches to gather your feedback, adjust and approve as we go.