Copywriting for Recruiters: I Specialise in Writing for Recruitment Agencies, Jobs Boards and Other Careers-Related Companies.

‘Jamie Thomson is able to deliver both quality and quantity. When it came to populating a national careers site with 700+ career profiles offering genuine guidance to young people, he was a lifesaver. He’s a freelancer in a cape. Plotr.co.uk will be sure to shine the bat signal in his direction in future.’

Magda Knight, Online Editor at Plotr

CareerBuilder had an urgent requirement for a copywriter to assit with their 2022 Energy Outlook Report in collaboration with global recruitment company Brunel. After sending samples of my previous recruitment copywriting work, the Head of Marketing at CareerBuilder provided me with a full brief for the project.

After tendering to write for Plotr, my proposal was accepted. I was then asked by the website editor to create a series of career profiles to help young people in the UK make informed choices about their future career paths. Working from a copy deck, I wrote 40 detailed career profiles, which contributed to the 700+ profiles now on the Plotr website.

CWJobs’ approached me because of my previous recruitment copywriting work. I was asked to help strenghten the CWJobs brand by writing authoritative, engaging thought leadership articles. The content had to reflect the company’s professional tone and provide detailed insights into the individual topics.

Having worked with Total Jobs Group for a number of years, I was asked to write for another of their platforms, Milkround. I provide thought leadership articles and recruitments guides for the website, aimed at helping employers attract graduate talent.

I write regular articles for Brunel’s recruitment blog, covering the global energy industry. My content forms part of a larger SEO campaign for the company and our articles perform well in organic search.

In May 2015, Iembarked on a year-long content marketing campaign with Mitesh Bhimjiyani, founder of the student careers website Success at School. Within 9 months, I helped increase his website traffic from 7,029 sessions per month to 77,698 by using my SEO content framework and a carefully planned content strategy.

I wrote a series of articles for Virgin’s entrepreneurial channel, covering a range of topics, including workplace discrimination, flexible working and remote working.

Based on my copywriting work with CWJobs, RetailChoice asked me to write a white paper as part of their upcoming Christmas marketing campaign. I was asked to compile their survey findings into a 2,000-word white paper that would engage the retail industry by providing insights into consumer shopping trends over the festive period.

Alongside several other content providers, I was invited to tender to become BairesDev’s copywriting partner. My proposal was successful and I was invited to collaborate with the company on their content marketing strategy. They required high volume content in the form of thought leadership articles to be published on various tech websites.

HR communications consultancy, Conversio Consulting asked me to work on a messaging project for the Early Careers section of Baillie Gifford’s website. The copy had to highlight the career opportunities available to young people across the company.

Oil and Gas Job Search required a series of authoritative articles on various roles within the oil and gas sector. Each article had to be well-researched with up-to-date statistics, and include all on-page SEO best practices.

As a global energy jobs board, Energy Job Search required authoritative articles on various topics relating to the global energy sector. Each article had to be well-researched and include a recruitment angle.

Having worked on several projects for Totaljobs Group, I asked to structure and edit a series of case studies for Caterer.com’s latest hiring report. The case studies had to be engaging, to-the-point, and highlight the most interesting perspectives.