Website and Brochure Copywriting for Subtec Pro
Subtec Pro is an independent subsea engineering company based in the UK.
I was asked by Subtec Pro to write the copy for their new website and to write a brochure, outlining their services. Given the complex nature of what the company does, the copy had to be clear and conscise, using consistent messaging throughout.
As part of my research for this project, I carried out a competitor analyses on three of the company’s main rivals. In doing so, I gained some valuable insights into where Subtec Pro is positioned in the subsea engineering marketplace and what their unique selling points are.
After presenting my findings to the client, I agreed on the sitemap and produced a first draft of the first page. After taking on board the client’s feedback and making a few small tweaks, I continued with the remaining pages.
In total, I wrote 14 website pages for Subtec Pro and used the content as the basis for their corporate brochure. The client was delighted with the thorough process and Subtec Pro’s new website is now live, here.