The University of Aberdeen is ranked in the top 1% of the world’s universities and is one of the oldest in Scotland.

 

The Brief

We were asked by the University of Aberdeen to tender for writing the online prospectus copy for their Life Sciences and Medicine department. After a successful application, we met with a representative from the University in person to discuss the project. The university were in the process of updating their website and needed assistance in writing the new prospectus copy for their postgraduate taught courses. They also needed copy for printed booklets for each taught programme.

 

The Outcome

After meeting with the University, we started work on the prospectus copy. As part of the process, we had regular contact with academics from the University to ensure that we had up-to-date information on each of the courses within the programme. After gathering feedback from all the academics involved, we carried out further edits before having the copy signed off by the Marketing Manager. In total, we produced copy for:

 

  • 6 online postgraduate degree programmes
  • 6 printed prospectus booklets

 

Here’s an example of one of the tabs that we wrote for the Applied Marine and Fisheries Ecology Programme:

 

Abdn 2