10Jan

SEO Case Study: A 1005% Increase in Traffic in 9 Months

It’s not very often you come across a white-hat SEO case study that provides actual figures. So when our client agreed to us publishing this post, we were delighted that we’d have the chance to share our approach and show just how much of an impact a good SEO-focused content strategy ...

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26Aug

The SEO Copywriting Checklist

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28Jul

What is SEO Copywriting?

  You might also be interested in our post What is a Copywriter and What do They do?

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27Jul

61 SEO Copywriting Tips, Strategies, Techniques and Secrets

SEO copywriting is the art of writing content that ranks well in search engines. Whereas SEO copywriting techniques improve the visibility of your content and draw people in, persuasive copywriting convinces them to stay on the page and fulfil a call to action (and thus reducing your website’s bo...

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20Jul

The On-Page SEO Infographic

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7Feb

The New SEO Copywriting Trends of 2014

Last year saw a seismic shift in the way Google determines website rankings. Unnatural backlinks, poorly written content and over-used keywords were all targeted in Google’s Penguin and Panda updates. For many webmasters, 2013 was a year of blood, sweat and tears as they tried their hardest to di...

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9Jan

SE OH! Recovering From Over-Optimization

Keyword stuffing can be tempting.   However, following Google’s Penguin and Panda updates, if you want to grow your business and increase your website traffic, you need to resist said temptation. There’s a fine line between writing engaging content for real people and over-optimi...

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9Dec

Why Should I Bother With SEO Copywriting?

Having a well-designed, informative website is all well and good, but if people don’t visit your pages then your website really is all style and no substance.   On the other hand, if your website is easily found by people but they don’t stick around; your pages will have a high bounce rate, ...

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4Dec

How to Write Effective SEO Content

Search engine optimization and content creation go hand in hand to create valuable websites.   If you want to create a lasting impression within your niche then use the following tips to craft the perfect content that search engines will love:   Research your Keywords and Phrases  ...

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